Fresh red coffee cherries piled high after picking.

From seed to bag, it never left our hands.

Every link in the chain is ours: the farm, the mill, the export, the roast. Here are the coffees, and here is how they are made.

See the coffees

The coffees

One farm, several ways of treating the cherry.

A yellow Mestizo bag of Valle de Oro natural, front and back labels visible.

Valle de Oro Natural

El Salvador · Natural · 1,050 masl · Marsellesa · 250g

A very clean natural, chocolate and orange, almost none of the funk the process is known for.

AcidityAcidity: 3 out of 5
BodyBody: 4 out of 5
SweetnessSweetness: 4 out of 5
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Miguel lifting a plastic basket of wet coffee cherries out of a black fermentation drum, juice running off the basket and dripping back into the tank below.

Valle de Oro Barrel 24h

El Salvador · Barrel ferment in water, 24 h · 1,050 masl · Marsellesa · 3 × 80g

Intense chocolate. A barrel ferment in water for 24 hours.

AcidityAcidity: 3 out of 5
BodyBody: 5 out of 5
SweetnessSweetness: 5 out of 5
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Joanna leans over a blue tub beside a grey fermentation barrel, tipping a perforated basket so dark coffee cherries tumble out in a stream.

Valle de Oro Barrel 48h

El Salvador · Barrel ferment in water, 48 h · 1,050 masl · Marsellesa · 3 × 80g

Ripe cherry. A barrel ferment in water for 48 hours.

AcidityAcidity: 4 out of 5
BodyBody: 5 out of 5
SweetnessSweetness: 5 out of 5
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Miguel and Joanna standing together beside an open drum of coffee cherries, smiling at the camera in an open sided shed with a concrete floor, tools and more drums behind them.

Valle de Oro Barrel Banana

El Salvador · Barrel ferment in water, 48 h, blended farm bananas added · 1,050 masl · Marsellesa · 3 × 80g

Super fruity, loads of tropical fruit. Two days in water with blended farm bananas.

AcidityAcidity: 4 out of 5
BodyBody: 5 out of 5
SweetnessSweetness: 3 out of 5
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Every link in the chain is ours.

Most coffee travels through a chain of strangers: grower, mill, exporter, importer, roaster, and you taste every handoff. Ours has none. Five links, all of them ours, so we can maximise every part of the value chain and fine-tune it end to end.

  1. Grown

    Valle de Oro, San José de la Majada, Sonsonate, at 1,050 metres. Miguel owns it. Don Julio of Lean Coffee Management runs the agronomy and has for years. Marsellesa only, from seed bought at ECOM CRIAD in Nicaragua and a decade of in-house selection, with no herbicides and no pesticides.

    The coffee plantation at golden hour, shade trees and mountains in the distance.
  2. Processed

    The natural starts before picking: cherries are read for sugar, and only the fully ripe come off the tree. They dry whole, in cherry, to ten or eleven per cent humidity. As the dry closes in, the coffee's own temperature is checked hourly, and every change is written down.

    Cherries drying in rows on the farm, someone checking the dry.
  3. Exported

    By MAVCOFFEE, the family company Miguel runs. The producer files the paperwork, loads the container and ships the coffee. Nothing changes hands between the farm and the roaster. The exporter is us.

    Workers load sacks of freshly picked cherry onto a truck on the farm road.
  4. Roasted

    By Joanna. An engineer before she was a roaster, with years at Ikawa behind her. She measures a roast and writes it down so she can do it again on purpose. How the coffee tastes once it is in the drum is hers.

    Miguel and Joanna laughing together in bright window light at the roaster.
  5. Yours

    A yellow 250g bag and a brew you made yourself. Every step before it was ours, so if anything is off, we know exactly which link to check. Ask us anything; the answer is one of us.

Direct trade usually means a roaster who once visited a farm. This is shorter: the producer, the exporter and the roaster share one table. You cannot get more direct than that.

In 2007 the farm tore out every tree and started again.

The farm from above. Long rows of coffee run in diagonals toward a wall of forest, some rows dark and full, others cut low and pale after pruning, with a service road crossing the block.

Pacas and Pacamaras out, Marsellesa in, all twenty-one cultivated hectares of it. Specialty did not respect the variety then. But rust and a changing climate were already visible from where we stood, and at 1,050 metres this close to the equator the old trees were not going to hold. The seed came direct from ECOM CRIAD in Nicaragua, and then more than a decade of in-house selection, keeping only what cupped and yielded. The industry came around years later.

The farm is in San José de la Majada, Sonsonate. Flat, volcanic Andisol, forty per cent shade to sixty per cent sun, no herbicides and no pesticides.

The volcano rises behind rows of flowering coffee, clear in the afternoon light.

It gets checked more as the dry closes in.

The cherries dry whole. At the start they are just turned for an even dry, three times a day, with no numbers yet. As the dry closes in, that becomes an hourly check on the coffee's own temperature, plus three humidity readings a day. Dull work, and the only reason we can make this taste the same again next year.

Coffee cherries drying on raised beds in bright sun, a brick warehouse behind them.

There is no shop here yet.

Ask us for a bag and we will sort it out like people.

Ask us for a bag